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The Creator CEO

The Creator CEO Newsletter

Every CEO is becoming a content creator.
Start creating today.

Featured Articles

#1: Every company is becoming a media company

1 min read

#1: Every company is becoming a media company

Distribution is the only way to beat your competitors in the age of AI. Trust building isn't an option anymore.

#6: Why nobody's watching your videos

1 min read

#6: Why nobody's watching your videos

The real reason you get stuck at 100 views has nothing to do with your face or your editing. Here's why...

#2: How to grow from 300 to 30k views on Instagram Reels

1 min read

#2: How to grow from 300 to 30k views on Instagram Reels

What goes viral? Not tips, not insights. Let me share with you how I got 29k views on my IG reel.

Latest Articles

#13 How this TikToker hit $40M/year

Oct 23, 2026

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1 min read

#13 How this TikToker hit $40M/year

This TikToker was mocked by classmates headed to McKinsey and Goldman. A few years later, his “cringey” videos had turned into a $5M VC investment and a creator business doing $40M a year.

Harris Cheng
Harris Cheng
#12: 0 to 10k followers: 5 things I wish I knew earlier

Oct 8, 2026

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1 min read

#12: 0 to 10k followers: 5 things I wish I knew earlier

I used to send cold emails. Now clients message me first. Here's what 246 videos taught me, from the tactics to the one belief behind it all.

Harris Cheng
Harris Cheng
#11 GenZ are no longer the coolest creators

Sep 25, 2026

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1 min read

#11 GenZ are no longer the coolest creators

Elderly creators are booming. Check out this 96-year-old content creator!

Harris Cheng
Harris Cheng
#10: IG vs LinkedIn vs YT: which is the best platform for Creator CEOs?

Sep 9, 2026

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1 min read

#10: IG vs LinkedIn vs YT: which is the best platform for Creator CEOs?

The 4-platform breakdown I wish someone gave me 2 years ago, before I started building my personal brand.

Harris Cheng
Harris Cheng
#9: How to turn video views into $$

Aug 14, 2026

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1 min read

#9: How to turn video views into $$

Creating videos is hard, but monetizing is even harder. How does it actually work?

Harris Cheng
Harris Cheng
#8: How to get luckier in your career?

Aug 14, 2026

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1 min read

#8: How to get luckier in your career?

Some people are luckier. Not they're born lucky, but because they figured out a hack to get exposed to more people.

Harris Cheng
Harris Cheng
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The Creator CEO

All CEOs will become creators one day, and I talk about how to be an early one.

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